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30 min · we name the first three things we’d change · written scope in 48 hours

Stage
When

Bengaluru, India

Studio

  • 8 full-time across product, brand, motion and engineering
  • 25+ projects shipped since 2024
  • 17 people at once on Abacor’s launch, with our extended bench

A note from Chandan

I started CNVRT in 2024 because the products I was designing were ahead of how they were understood. Founders could explain them across a table; their websites, decks and first screens couldn’t.

The work has a shape now. We start where the company meets the world: the first screen, the homepage, the deck. Then we build the system underneath, and then the launch. One senior team does all three, so nothing drifts between surfaces. AI does the iteration and research; people own taste, story and the final call.

Most of the teams we work with are AI-native, between seed and Series A, working against a fundraise or a launch date. If that’s you, book a call. If we’re not the right fit, I’ll say so, and point you to someone who is.

Who you work with

  • Chandan KolaparthiFounder, Creative Director
  • Niranjan RajithProduct designer and delivery lead
  • Krushang ChoksiBrand designer
  • Harman BhatiaVisual designer
  • SakshamDesigner
  • KhushiDesigner
  • Aanya WalanjuIllustrator
  • Shubham KhuranaMotion designer

How we think

  1. Think from first principles: take each decision apart and rebuild it from the fundamentals.

  2. Build frameworks that recognize patterns, so the work adapts to each context instead of repeating a template.

  3. Look back to look ahead: learn from how earlier shifts in technology played out, and apply it now.

  4. Borrow from adjacent fields, like sales and psychology.

AI does the iteration and research. People own taste, story and the final call.

Chandan’s earlier and independent work

YearWithRoleScope
2024ThesysDesigner on contractbrand identity, product design and the prototypes used to raise its seed round
2023–24BlandDesign partnerhomepage and landing pages rebuilt in two weeks; a conversational workflow builder; design partner from seed to Series A
2022–24AutopilotOur own studio identityimmersive websites, designed and coded end to end, before CNVRT
2023wTVision × BCCIProduct designerthe live scoring software used on the field for the IPL
2023Mattel IndiaDesignera creative landing page built around Barbie’s legacy in India
2021–22HDFCUI/UX designera mobile app used daily by 10,000+ bank managers to approve enterprise loans
2021AFK GamingProduct designeran esports news platform; users up 186% to 2.7M+ in three months

Where we are

Bengaluru, India

We work from Bengaluru and overlap the US morning every weekday.

Bengaluru

San Francisco

Weekdays, 7–11 pm in Bengaluru: the US West Coast morning

Launch films

We don’t make films here. Launch films are made by our sibling studio, Haymaker.

Haymaker